WhatsApp Ad Attribution

You Profit From 12% of Your WhatsApp Ad Clicks. We Show You Which 12%.

For e-commerce brands, real estate agents, coaching institutes, auto dealerships, and agencies running Meta and Google ads to WhatsApp.

Stop funding your worst ads. See per-ad revenue attribution in 24 hours. No code changes, no new tools for your team.

popeki.ai/dashboard
Simulated dashboard with sample campaign data

Conversations

1,247

+18%

Attributed

94.2%

+3.1%

CAPI Events

312

+24%

Recent Attribution
Meta AdsDubai Marina 2BR Off-Plan
92hot
Google AdsNEET Coaching Pune
67warm
Meta AdsCorolla Cross SP
34cold

AI Classification

3 new leads scored: 1 hot, 2 warm

Meta & Google

Ad platforms supported

< 30 min

Setup time, no code required

24 hours

To your first attributed lead

You're Paying for Every Click. You Only Profit From a Few.

Here's what happens when your WhatsApp ads have no attribution.

$5k–$20k/month, blind

You know SOME ads work. You just can't tell which ones. So you keep running all of them, paying for the winners AND the losers.

~60% of ad spend goes to campaigns that produce zero revenue

2–3 hours/day sorting leads

Your team reads every WhatsApp conversation to figure out if the lead is real. That's someone's salary spent on sorting, not selling.

= 50+ hours/month of manual qualification

Meta treats all clicks as equal

Meta charges you the same CPC whether the click turns into a $10,000 customer or a spam message. Without conversion data, the algorithm keeps sending you cheap, useless clicks.

= CPA climbs while competitors with CAPI data pay less

How It Works

Three steps to full WhatsApp ad attribution.

1

Track

Generate tracked links for your Meta and Google ads. Every click captures UTMs, fbclid, and gclid, then redirects to WhatsApp with a unique reference tag.

2

Classify

When prospects message you on WhatsApp, AI automatically scores and categorizes each lead, extracting intent, budget, and urgency in real time.

3

Convert

Conversion data flows back to Meta via the Conversions API, closing the loop so the ad algorithm can optimize for your best leads.

Five Features. One Platform. Full Loop.

From first click to final conversion. Everything you need to know which ads make money.

Ad Attribution

See which ad, campaign, and creative drove each WhatsApp conversation. Stop guessing, start sorting by revenue per ad.

AI Classification

Every conversation scored in seconds: hot, warm, cold, or spam. Your team calls the closeable leads, not every lead.

Attribution-Aware Sequences

Prospects from your 'off-plan Marina' ad get property follow-ups. Prospects from your 'studio apartment' ad get studio messaging. Automatically.

Broadcasts

Send campaigns to segmented contact lists. Pause, resume, and track delivery per recipient in real time.

CAPI Feedback

Meta learns which clicks produce revenue. Their own case studies show 15–30% CPA improvement. Your ads get smarter automatically.

A

"I built Popeki Track because I've managed ad campaigns where WhatsApp was the primary conversion channel, and had zero visibility into which ads actually produced revenue. Every reporting call was guesswork. Every budget decision was a coin flip. I built the tool I wished existed."

Alex Nahimana

Founder, Popeki Track

See your first attributed lead in 24 hours.

14-day free trial. Connect WhatsApp in under 30 minutes. Your team changes nothing.

Start Free Trial